Showing posts with label OUPD301. Show all posts
Showing posts with label OUPD301. Show all posts
Tuesday, 29 May 2012
Thursday, 17 May 2012
Tuesday, 24 April 2012
Friday, 16 March 2012
SixteenHT exposure
Leeds international book fair:
Website:
Linked to the twitter page, keeping people updated on what we are doing and what work we have. In the process of link the site to a cartel page so that we can sell prints.
Linked to the twitter page, keeping people updated on what we are doing and what work we have. In the process of link the site to a cartel page so that we can sell prints.
Norwich print odyssey:
From the book fair we were invited to participate in the Print Odyssey in Norwich.
Tuesday, 28 February 2012
Friday, 24 February 2012
Portfolio pin up session
Today was a pin up of our self branding and what we had. I presented a PDF, business card and portfolio. I hadn't got my website up at the time but my plan is to have it completed by the weekend and live by 29th.
Six general points that came from the session
1. Typos and use spell check.
2. Contextualise the brief.
3. Quality of images and content.
4. Consistency of identity.
5. Design is in the detail.
6. Readability, legibility, production and craft at a high level.
Six general points that came from the session
1. Typos and use spell check.
2. Contextualise the brief.
3. Quality of images and content.
4. Consistency of identity.
5. Design is in the detail.
6. Readability, legibility, production and craft at a high level.
Tuesday, 21 February 2012
Portfolio Surgery- Chris Jackson
A good constructive surgery with giving valuable advice on some improvements.
Keep the layout simple
Your two favourite projects first and last
Attention to detail
Keep the layout simple
Your two favourite projects first and last
Attention to detail
Friday, 20 January 2012
Business Cards
Tuesday, 10 January 2012
Sunday, 1 January 2012
Thursday, 1 December 2011
Visting Professionals- Beautiful Meme
Tom from Beautiful Meme and spoke to us about his experiences and gave an insight into his top 12 tips about copywriting and design.
1. Strongest way to convey an idea is by using words.
2. Easiest way to sell is by using words.
3. Copy and deign are always at war with each other.
4. Hierarchy is everything.
5. People like reading well written copy.
6. Words make your brand human.
7. Simple is clever.
8. Complicated is stupid.
9. Tone of voice is subtle- how you treat the type
10. It's your job to challenge every word.
11 Designers and copyrighters should be partners.
12. Good designers can spell, great designers can write.
Other tips and hints that were picked up from the talk:
- 'The consumer is not a moron she is your wife!'
- Public sector complicate things and want to use the long words.
- Concept is the heart of design- It gives the work meaning
Pitching is all about the rhythm, pace and hierarchy. (build up the anticipation)
1. Strongest way to convey an idea is by using words.
2. Easiest way to sell is by using words.
3. Copy and deign are always at war with each other.
4. Hierarchy is everything.
5. People like reading well written copy.
6. Words make your brand human.
7. Simple is clever.
8. Complicated is stupid.
9. Tone of voice is subtle- how you treat the type
10. It's your job to challenge every word.
11 Designers and copyrighters should be partners.
12. Good designers can spell, great designers can write.
Other tips and hints that were picked up from the talk:
- 'The consumer is not a moron she is your wife!'
- Public sector complicate things and want to use the long words.
- Concept is the heart of design- It gives the work meaning
Pitching is all about the rhythm, pace and hierarchy. (build up the anticipation)
Friday, 11 November 2011
Visiting Professionals- Generation Press
Generation press came in to give a talk about who they are and alongside the talk they gave there useful tips for designers.
1. CMY at 100% if possible, it gives a crisper image
2. Silver better in black, it looks more opaque
3. 50% tint is hard to print 40/45/60 put it to this when printing
4. Use .RAW images when photographing for print- (use the curves for shadows +,- % in RAW)
5. 'Engage everyone ask them what they think'
6. 'Work to be better'
7. 'When you leave here your own time is going to become a very small amount of time.'- Fred Bates
1. CMY at 100% if possible, it gives a crisper image
2. Silver better in black, it looks more opaque
3. 50% tint is hard to print 40/45/60 put it to this when printing
4. Use .RAW images when photographing for print- (use the curves for shadows +,- % in RAW)
5. 'Engage everyone ask them what they think'
6. 'Work to be better'
7. 'When you leave here your own time is going to become a very small amount of time.'- Fred Bates
Tuesday, 1 November 2011
PPD Action plan
After speaking to Jane we came up with a list of things that I needed to do in order to progress.
Action Plan:
- Edit my list of studios that I want to contact, focus on London, Bedford and Leeds. Have names, addresses and contact names.
- Think about what I am going to send to them (Mail out e.c.t)
- Mockup website for the second web session.
- Look at personal branding.
Action Plan:
- Edit my list of studios that I want to contact, focus on London, Bedford and Leeds. Have names, addresses and contact names.
- Think about what I am going to send to them (Mail out e.c.t)
- Mockup website for the second web session.
- Look at personal branding.
Thursday, 29 September 2011
Design Strategies
My design strategies presentation.
After receiving feedback from my design strategy presentation it got me thinking of what I need to clarify more. The issues that were raised were that there needs to be more clarity which looking at my umbrella statement it doesn't really give a clear indication to what my design practice is about. I have also come to realise that my focal point to my practice is layout with the focus on print and format but I also want to develop skills in web design as it is a really useful skill to have if I want to make a website for myself and it is something that I could potentially freelance in.
Other areas I am interested in is Branding, I made this my main focal point for the last project of the 2nd year and ended up really enjoying the whole process of creating a brand for a product range and then distributing that product. What I found within this project is generating the content such as the t-shirt designs which wasn't to enjoyable. This has made me think that I would like to work with fashion, textiles and bringing the creative arts together within publications, creating personal branding and look books for fashion, textile and artists.
Another point that as raised was the contextual research and contact with the industry. This was what I neglected in the 2nd year and it is something that I am going to get a grip on and develop along side my design practice.
I have got a lot out of doing this presentation and after speaking with Amber I have been able to clear out what I want from the briefs, these being;
What skill sets do I need in order to complete the brief to its full potential.
What are the specific audiences relating to the brief(s).
Other areas I am interested in is Branding, I made this my main focal point for the last project of the 2nd year and ended up really enjoying the whole process of creating a brand for a product range and then distributing that product. What I found within this project is generating the content such as the t-shirt designs which wasn't to enjoyable. This has made me think that I would like to work with fashion, textiles and bringing the creative arts together within publications, creating personal branding and look books for fashion, textile and artists.
Another point that as raised was the contextual research and contact with the industry. This was what I neglected in the 2nd year and it is something that I am going to get a grip on and develop along side my design practice.
I have got a lot out of doing this presentation and after speaking with Amber I have been able to clear out what I want from the briefs, these being;
What skill sets do I need in order to complete the brief to its full potential.
What are the specific audiences relating to the brief(s).
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